Welcome Speech

• Mr.Paruj Daorai, President of DAAT

Thailand Digital Advertising spend 2022: first half actual numbers, full-year forecast, and recent findings

• Mr. Rajsak Asawasupachai, Managing Director – IPG Mediabrands Digital / Matterkind and committee of DAAT
• Ms. Pacharee Permvongusawa,  General Manager - Publicis Media and committee of DAAT
• Mr.Chanchai Pongsanan, Head of Performance Marketing & Head of Digital Investment, Dentsu and Committee of DAAT
• Dr.Arpapat Boonrod (Moderator), CEO, Kantar Thailand, Insights Division

Thailand’s latest digital trends

• Anan Teerabruranapong, Vice Executive Data & Innovation Director , Data First and Vice President of DAAT
• Dr. Sora Kiatkanarat, CEO, IPG Mediabrands
• Narin Yenthanakorn, COO, IDAC Bangkok and committee of DAAT
• Sorada Sonprasit (Moderator), CEO, Publicis Groupe, Thailand and committee of DAAT

Indusry Goes Green

• Dominic Barnard, Head of Programmatic APAC, GroupM

Measure the Unmeasurable

• Sittipong Sirimaskasem, CEO, Creative Talk

Luncheon

Effectiveness in the Real Business

• Rawit Hanutsaha, CEO, Srichand

Zero- Wasted Planning (Precision-targeting)

• Lalit Kanvivatchai, Head of Strategy, Publicis Media Thailand

Data and platform in next digital era

• Kasidis satangmongkol, Founder of DataRockie
• Oranuch Lerdsuwankij, Co-Founder of Thumbsup
• Sutirapan Sakkawatra, Chief Marketing Officer, SCBX

TBC

• Representative form The Trade Desk

Digital Disruption with E-commerce Enabler

• Usara Subhongsang, Head of Marketing Communication Tarad.Com Group & Pay Solutions

Welcome Speech

• Paruj Daorai,  President of DAAT

Thailand Digital Advertising spend 2022: first half actual numbers, full-year forecast, and recent findings Live from main conference room

• Rajsak Asawasupachai, Managing Director – IPG Mediabrands Digital / Matterkind and committee of DAAT
• Pacharee Permvongusawa, General Manager - Publicis Media and committee of DAAT
• Chanchai Pongsanan, Head of Performance Marketing & Head of Digital Investment, Dentsu
• Dr.Arpapat Boonrod (Moderator), CEO, Kantar Thailand, Insights Division

Idea that wins the heart of capital

• TBC

Idea that flows through entire customer journey

• TBC

Luncheon

Creative Collaboration of Brand & Consumer with NFT

• Titipun Tubthong, ECD, Brilliant & Million

Idea that creates engagement of community

• TBC

Best of Adman 2021 "วิชาชีวิต"

• Methavajee Sarakune, CEO, Inside the Sandbox

65 - Five Star : Quality Time, Again

• Anongnart Patarawuttipong, Strategic Planner, Glow Story
• Arm Bhuddaphol, Creative Director, Rabbit's Tale

Idea for digital creative, what’s next?

• Representation from creative agencies

Welcome Speech

• Paruj Daorai,  President of DAAT

Thailand Digital Advertising spend 2022: first half actual numbers, full-year forecast, and recent findings Live from main conference room

• Rajsak Asawasupachai,  Managing Director – IPG Mediabrands Digital / Matterkind and committee of DAAT
• Pacharee Permvongusawa,  General Manager - Publicis Media and committee of DAAT
• Chanchai Pongsanan,  Head of Performance Marketing & Head of Digital Investment, Dentsu
• Dr.Arpapat Boonrod (Moderator),  CEO, Kantar Thailand, Insights Division

TBC

• Kritsana Ngamsom, Head of Business ,The 1 , Central Group

• Lyu Ke, Device Ecosystem Development & Operations Thailand Director , Huawei
• Napat Ratanapintha, Head of Huawei Ads Thailand.

Enhance Marketing Effectiveness with Technology

• Jittipong Loespradit, Founder, Martech Thailand
• Chaiyapong Lapliengtrakul, CEO, PAM Marketing Automation
• Eakchai Parichatikanon (Moderator), CEO, Winter Egency and Comittee of DAAT

Luncheon

The future of OTT advertising

• Kanokporn Prachayaset, Chief Commercial Officer and Country Manager of WeTV Thailand, Tencent (Thailand)
• TBC, The Trade Desk
• Kengkat Tanhasaitong, SAVP Online Commercial, One31

How to do marketing in Cookie-less World?

• Sunil Naryani, Chief Product Officer ,Dentsu International - APAC

SuperApp Advertising

• Punnada Leung-Aram, Country Head, GrabAds Thailand

• April Tayson, Regional Vice President for Southeast Asia and India, Adjust
• Kapil Blonde, Market Evangelist, Adjust

Future Caster - level of development, Digital Transformation

• Albany Woo, Chief Data and Analytics Officer, Asia Pacific Initiative

DX : Transform your business into the next level

• Yusuke Miyabe, Hakuhodo International - ASEAN
• Michihiko Suganuma, DAC - ASEAN

Welcome Speech

• Paruj Daorai,  President of DAAT

Thailand Digital Advertising spend 2022: first half actual numbers, full-year forecast, and recent findings Live from main conference room

• Rajsak Asawasupachai, Managing Director – IPG Mediabrands Digital / Matterkind and committee of DAAT
• Pacharee Permvongusawa, General Manager - Publicis Media and committee of DAAT
• Chanchai Pongsanan, Head of Performance Marketing & Head of Digital Investment, Dentsu
• Dr.Arpapat Boonrod (Moderator), CEO, Kantar Thailand, Insights Division

Panel discussion : Re-imagining Brands in the Web 3 Era

• Woraphot Tharasiriskul, CTO, J Ventures
• Polpat Songthamjitti, Lead Branding & Marketing, WIRTUAL
• Marut Chumkuntod, CEO, Veraverse
• Warachaya Urupongsa (Moderator), Chief Digital Officer, MCFIVA (Thailand)

Meta Meets the Future : Stepping into the metaverse

• Ms.Rujiraj Udayasen, Agency Partner, Meta Thailand
• Mr.Thanaroj Taengkhem, Agency Solutions Manager, Meta Thailand

Luncheon

How to ignite marketing success through Corporate Innovation

• Dr.Supachai Parchariyanon, CEO and Co-founder, RISE

Future of MarTech

• Sitthinunt Pholvisutsak, Owner of Content Shifu

Enhancing Omnichanel Opportunities through addressability

• Sorawut Artamaprasongsa, Head of Product , Xaxis Thailand
• Charinya Yimsong, Director Investment , Mindshare Thailand

Metaverse for Marketing

• Nattasate Trithipcharoenchai, CEO & Co-Founder at Brandverse

Personalization in Super Apps Business

• Sarun Chinsuvapala, Head of Marketing , Purple Ventures Co., Ltd. (Robinhood)
• Nuttapon Muangtum, Founder of การตลาดวันละตอน (Page : Everydaymarketing)
• Sam Tanskul, Head of Innovation at Krungsri Consumer , Krungsri
• Rungsun Promprasith, CEO , QueQ
• Suthawal Prasongdee, Head of Business Development , LINE MAN Wongnai
• Anan Teerabruranapong (Moderator), Vice Executive Data & Innovation Director , Data First and Vice President of DAAT

Opening

How to make marketing sexier & 5 Steps to start Data Marketing

Data Exploration & Utilization

Workshop: Data Marketing Simulation Game (3 rounds)

Wrap-up