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About us
Digital advertising across the world are growing continuously for over 10 years until now. Group of people in advertising, including brand owners are seeing the importance of digital media as one of the main media for marketing to target groups particularly in Thailand.
Group of Digital Media Advertising Companies, recognize the importance of this new media and visibility to future growth. This includes knowledge - creativity, advertisers are able to support the digital advertising is step forward in the future. As well as to provide a digital advertising all agencies and advertisers have the same direction in digital advertising management to benefit the company, industry and consumers.
5th of DAAT Digital Day,
is the force that ignites ideas, inspiration and long-lasting relationships. It's the catalyst that brings the people of an entire digital industry together for 1 day and leaves them energized for the year ahead.
Speaker

President of DAAT

Head of Programmatic APAC, GroupM

CEO, Creative Talk

CEO, Srichand

Head of Strategy, Publicis Media Thailand

Head of Marketing Communication Tarad.Com Group & Pay Solutions

ECD, Brilliant & Million

Strategic Planner, Glow Story

Creative Director, Rabbit's Tale

Agency Partner, Meta Thailand

Agency Solutions Manager, Meta Thailand

CEO and Co-founder, RISE

Owner of Content Shifu

Head of Marketing , Purple Ventures Co., Ltd. (Robinhood)

Founder of การตลาดวันละตอน (Page : Everydaymarketing)

Head of Innovation at Krungsri Consumer , Krungsri

CEO , QueQ

Head of Business Development , LINE MAN Wongnai

Vice Executive Data & Innovation Director , Data First and Vice President of DAAT

Head of Business ,The 1 , Central Group

Device Ecosystem Development & Operations Thailand Director , Huawei

Head of Huawei Ads Thailand.

Chief Commercial Officer and Country Manager of WeTV Thailand, Tencent (Thailand)

SAVP Online Commercial, One31

Chief Product Officer ,Dentsu International - APAC

Managing Director – IPG Mediabrands Digital / Matterkind and committee of DAAT

General Manager - Publicis Media and committee of DAAT

Head of Performance Marketing & Head of Digital Investment, Dentsu and Committee of DAAT

Managing Director, Reprise Digital

CEO, Publicis Groupe, Thailand and committee of DAAT

Founder of DataRockie

Co-founder Techsauce

Chief Marketing Officer, SCBX

Co-Founder and Client Service Director, 3DS Interactive Co.,Ltd.

General Manager , Nanyang Marketing

Chief Creative Officer , Wunderman Thompson

CTO, J Ventures

Lead Branding & Marketing, WIRTUAL

CEO, Veraverse

Chief Digital Officer, MCFIVA (Thailand)

Head of Product , Xaxis Thailand

Director Investment , Mindshare Thailand

CEO & Co-Founder at Brandverse

Founder, Martech Thailand

CEO, PAM Marketing Automation

CEO, Winter Egency and Comittee of DAAT

Chief Data and Analytics Officer, Asia Pacific Initiative

Head of Brand Strategy/CX/Innovation, Qualitative ,Kantar Insight

Communication Director For Mr. Chadchart Sittipunt’s Bangkok gubernatorial election campaign

Senior Brand Manager, Dove

SVP, Strategy, Edelman

Director, Accounts - Southeast Asia, The Trade Desk

Regional Head of Brand Engagement, GrabAds

Head Of Inside Sales, APAC, Adjust

Deputy General Manager Global Business Transformation Division & Asia DX Strategy Division , Hakuhodo International

Director of Programmatic - Omnicom Media Group Thailand

Business Development Director – Thailand, The Trade Desk

Executive Officer, Head of Global Business Group at D.A.Consortium General Manager, Asia DX Strategy Division , Hakuhodo International

Farose & Farose Podcast Channel

CEO, Rabbit's Tale

Chief Creative Office , BBDO Bangkok

Chief Creative Officer, CJ WORX

Senior Advertising Solutions Manager, True Digital Group

Podcast Station Director, Salmon Podcast (Untitled Case)

CEO, Inside the Sandbox

Founder of Ad Addict

Executive Creative Director, Leo Burnett Australia
Agenda
For additional schedule and session information Please Click.
Welcome Speech
- Mr.Paruj Daorai, President of DAAT
Thailand Digital Advertising spend 2022: first half actual numbers, full-year forecast, and recent findings
- Mr. Rajsak Asawasupachai, Managing Director – IPG Mediabrands Digital / Matterkind and committee of DAAT
- Ms. Pacharee Permvongusawa, General Manager - Publicis Media and committee of DAAT
- Mr.Chanchai Pongsanan, Head of Performance Marketing & Head of Digital Investment, Dentsu and Committee of DAAT
- Nongnoot Poungpong (Moderator), Head of Brand Strategy/CX/Innovation, Qualitative ,Kantar Insight
Thailand’s latest digital trends
- Anan Teerabruranapong, Vice Executive Data & Innovation Director , Data First and Vice President of DAAT
- Paruj Daorai, CEO, Publicis Groupe, Thailand and Presiden of DAAT
- Supalurk Tangcharoensiri, Managing Director, Reprise Digital
- Sorada Sonprasit (Moderator), CEO, Publicis Groupe, Thailand and committee of DAAT
Indusry Goes Green
- Dominic Barnard, Head of Programmatic APAC, GroupM
Measure the Unmeasurable
- Sittipong Sirimaskasem, CEO, Creative Talk
Luncheon
Effectiveness in the Real Business
- Rawit Hanutsaha, CEO, Srichand
Zero- Wasted Planning (Precision-targeting)
- Lalit Kanvivatchai, Head of Strategy, Publicis Media Thailand
Data and platform in next digital era
- Kasidis satangmongkol, Founder of DataRockie
- Oranuch Lerdsuwankij, Co-founder Techsauce
- Sutirapan Sakkawatra, Chief Marketing Officer, SCBX
- Chanaya Lauhabandhu (Moderator), Co-Founder and Client Service Director, 3DS Interactive Co.,Ltd.
Because The Future of Marketing Matters
- Mindy Sarika, Director, Accounts - Southeast Asia, The Trade Desk
- Jaroonrat Mekhaphu-ti, Senior Advertising Solutions Manager, True Digital Group
- Ben Chavengsaksongkram, Director of Programmatic - Omnicom Media Group Thailand
- Nont Ratthaphong (moderator), Business Development Director – Thailand, The Trade Desk
Digital Disruption with E-commerce Enabler
- Usara Subhongsang, Head of Marketing Communication Tarad.Com Group & Pay Solutions
The Underdog Creativity
- Dr.Chakrapol Chandavimol, General Manager , Nanyang Marketing
Welcome Speech
- Paruj Daorai, President of DAAT
Thailand Digital Advertising spend 2022: first half actual numbers, full-year forecast, and recent findings Live from main conference room
- Rajsak Asawasupachai, Managing Director – IPG Mediabrands Digital / Matterkind and committee of DAAT
- Pacharee Permvongusawa, General Manager - Publicis Media and committee of DAAT
- Chanchai Pongsanan, Head of Performance Marketing & Head of Digital Investment, Dentsu
- Nongnoot Poungpong (Moderator), Head of Brand Strategy/CX/Innovation, Qualitative ,Kantar Insight
Idea that wins the heart of capital
- Prab Laoharoajanphan, Communication Director For Mr. Chadchart Sittipunt’s Bangkok gubernatorial election campaign
"How an idea became Grand Prix winner at Cannes Lions 2022” The story of One House (to safe many).
- Andy Fergusson, Executive Creative Director, Leo Burnett Australia.
Luncheon
Creative Collaboration of Brand & Consumer with NFT
- Titipun Tubthong, ECD, Brilliant & Million
Idea that creates engagement of community
- Nat Klinmalee (Farose), Farose & Farose Podcast Channel
- Natathan Saengchai, Podcast Station Director, Salmon Podcast (Untitled Case)
- Sunard Thanasanaksorn (Moderator), CEO, Rabbit's Tale
Best of Adman 2021 "วิชาชีวิต"
- Methavajee Sarakune, CEO, Inside the Sandbox
Idea behind effective campaign 2022
- Dove #LetHerGrow
Panipak Siriratanachaikul, Senior Brand Manager, Dove
Patt Nitikarn, SVP, Strategy, Edelman - ห่านคู่ จดหมายถึงคนธรรมดา
Anongnart Patarawuttipong, Strategic Planner, Glow Story
- Five Star : Quality Time, Again
Arm Buddhaphol, Creative Director, Rabbit's Tale
“Effect ถีบ or Effect ตีบ” อยากรู้ต้องมาดูเอง
- Park Wannasiri, Chief Creative Officer , Wunderman Thompson
- Thasorn Boonyanate, Chief Creative Office , BBDO Bangkok
- Thanasorn Janekankit, Chief Creative Officer , CJ WORX
- Pongpiti Phasukyud (Moderator), Founder of Ad Addict
Welcome Speech
- Paruj Daorai, President of DAAT
Thailand Digital Advertising spend 2022: first half actual numbers, full-year forecast, and recent findings Live from main conference room
- Rajsak Asawasupachai, Managing Director – IPG Mediabrands Digital / Matterkind and committee of DAAT
- Pacharee Permvongusawa, General Manager - Publicis Media and committee of DAAT
- Chanchai Pongsanan, Head of Performance Marketing & Head of Digital Investment, Dentsu
- Nongnoot Poungpong (Moderator), Head of Brand Strategy/CX/Innovation, Qualitative ,Kantar Insight
Unlocking the power of data into sales
- Kritsana Ngarmsom , Head of Business ,The 1 , Central Group
Grow with Mobile Ecosystem, Engage the right audience at the right moment
- Lyu Ke, Device Ecosystem Development & Operations Thailand Director , Huawei
- Napat Ratanapintha, Head of Huawei Ads Thailand.
Enhance Marketing Effectiveness with Technology
- Jittipong Loespradit, Founder, Martech Thailand
- Chaiyapong Lapliengtrakul, CEO, PAM Marketing Automation
- Eakchai Parichatikanon (Moderator), CEO, Winter Egency and Comittee of DAAT
Luncheon
The future of OTT advertising
- Kanokporn Prachayaset, Chief Commercial Officer and Country Manager of WeTV Thailand, Tencent (Thailand)
- Nont Ratthaphong, Business Development Director – Thailand, The Trade Desk
- Kengkat Tanhasaitong, SAVP Online Commercial, One31
How to do marketing in Cookie-less World?
- Sunil Naryani, Chief Product Officer ,Dentsu International - APAC
SuperApp Advertising
- Dave Yang, Regional Head of Brand Engagement, GrabAds
2022 Mobile App Market Insights & How To Accelerate Success with CTV marketing
- Manish Wali, Head Of Inside Sales, APAC, Adjust
FUTURECASTER: AN AUDIENCE-FIRST LENS TO MEDIA INNOVATION
- Albany Woo, Chief Data and Analytics Officer, Asia Pacific Initiative
DX : Transform your business into the next level
- Yusuke Miyabe, Deputy General Manager Global Business Transformation Division & Asia DX Strategy Division , Hakuhodo International
- Michihiko Suganuma, Executive Officer, Head of Global Business Group at D.A.Consortium General Manager, Asia DX Strategy Division , Hakuhodo International
Welcome Speech
- Paruj Daorai, President of DAAT
Thailand Digital Advertising spend 2022: first half actual numbers, full-year forecast, and recent findings Live from main conference room
- Rajsak Asawasupachai, Managing Director – IPG Mediabrands Digital / Matterkind and committee of DAAT
- Pacharee Permvongusawa, General Manager - Publicis Media and committee of DAAT
- Chanchai Pongsanan, Head of Performance Marketing & Head of Digital Investment, Dentsu
- Nongnoot Poungpong (Moderator), Head of Brand Strategy/CX/Innovation, Qualitative ,Kantar Insight
Panel discussion : Re-imagining Brands in the Web 3 Era
- Woraphot Tharasiriskul, CTO, J Ventures
- Polpat Songthamjitti, Lead Branding & Marketing, WIRTUAL
- Marut Chumkuntod, CEO, Veraverse
- Warachaya Urupongsa (Moderator), Chief Digital Officer, MCFIVA (Thailand)
Meta Meets the Future : Stepping into the metaverse
- Ms.Rujiraj Udayasen, Agency Partner, Meta Thailand
- Mr.Thanaroj Taengkhem, Agency Solutions Manager, Meta Thailand
Luncheon
Enhancing Omnichanel Opportunities through addressability
- Sorawut Artamaprasongsa, Head of Product , Xaxis Thailand
- Charinya Yimsong, Director Investment , Mindshare Thailand
How to reach premium consumer segment with data.
- Sarun Chinsuvapala, Head of Marketing , Purple Ventures Co., Ltd. (Robinhood)
Future of MarTech
- Sitthinunt Pholvisutsak, Owner of Content Shifu
How to ignite marketing success through Corporate Innovation
- Dr.Supachai Parchariyanon, CEO and Co-founder, RISE
Metaverse for Marketing
- Nattasate Trithipcharoenchai, CEO & Co-Founder at Brandverse
Personalization in Super Apps Business
- Sarun Chinsuvapala, Head of Marketing , Purple Ventures Co., Ltd. (Robinhood)
- Nuttapon Muangtum, Founder of การตลาดวันละตอน (Page : Everydaymarketing)
- Sam Tanskul, Head of Innovation at Krungsri Consumer , Krungsri
- Rungsun Promprasith, CEO , QueQ
- Suthawal Prasongdee, Head of Business Development , LINE MAN Wongnai
- Anan Teerabruranapong (Moderator), Vice Executive Data & Innovation Director , Data First and Vice President of DAAT
Opening
How to make marketing sexier & 5 Steps to start Data Marketing
Data Exploration & Utilization
Workshop: Data Marketing Simulation Game (3 rounds)
Wrap-up
Sponsor





HIGHLIGHT 2018
















Contact us
Address
Digital Advertising Association (Thailand)
No. 2, Ground floor, Ploenchit Center, Sukhumvit Road,
Klongtoey, Bangkok 10110 Thailand
Email
pr@daat.in.th
Mobile
098-283-0626